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Your Image, clients and staff are important and the keys to your success.

Coastal Direct Promotional Products is a full service advertising speciality marketing company with over 10 years experience helping companies, schools, organizations and individuals exceed their marketing goals. We source the highest quality products and provide the highest quality branding and printing in our industry to ensure our products consistantly exceed expectation.

How to use branded merchandise in digital marketing campaigns

by Coastal Direct Promo
11,March,2024
The integration of branded products with marketing strategies has become a powerful tactic for companies aiming to enhance their presence and connect with their audience. By bridging the offline and online world gap, businesses can craft brand interactions that resonate with clients. Branded merchandise act as links that establish a connection between customers and a […]
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Promotional water bottles: The health and wellness angle in promotional marketing

by Coastal Direct Promo
12,February,2024
Health and wellness are increasingly becoming focal points of corporate responsibility and consumer lifestyle, aligning promotional strategies with these values can significantly bolster a brand’s image and reach. One of the most impactful ways to do this is through the use of promotional water bottles. This guide delves into how businesses can effectively leverage these […]
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Maximise Your Marketing Impact with Promotional Backpacks

by Coastal Direct Promo
02,January,2024
For corporate gifts, the functionality of a product is as crucial as its aesthetic appeal. Promotional backpacks, in this regard, offer a unique blend of practicality and visibility, making them an excellent tool for marketing. For businesses looking to make a lasting impression, focusing on the functional aspects of these items can significantly boost marketing […]
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Beyond the cap: Exploring diverse styles of promotional hats for businesses

by Coastal Direct Promo
11,December,2023
While the classic baseball cap is a staple, the world of promotional hats extends far beyond this single style. Understanding and leveraging the diversity in styles can greatly enhance your marketing strategy, allowing you to tailor your merchandise more closely to your target audience and branding objectives. The classic baseball cap: A timeless choice Before […]
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Pocket-Sized Innovation: Exploring Multi-Functional Promotional Key Rings

by Coastal Direct Promo
07,November,2023
Gone are the days when promotional items were mere trinkets. Today, innovation and practicality are the name of the game. Enter multi-functional promotional keyrings, the pocket-sized wonders that are reshaping the merchandise landscape. These aren’t your ordinary keychains; they are sophisticated gadgets that double up as USB drives, nail clippers, or even mini-tools. Let’s explore […]
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Choosing the Right Branded Headwear: A Guide For Businesses

by Coastal Direct Promo
05,October,2023
Branded headwear stands out as a versatile and effective tool for increasing brand visibility and leaving a lasting impression. Whether it’s custom caps, hats, or beanies, these wearables not only make a stylish statement but also serve as mobile advertisements that promote your business wherever they go. However, choosing the right items for your promotional […]
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Corporate Gifting – What Makes Promotional Notebooks a Great Choice?

by Coastal Direct Promo
07,September,2023
Gifts have the superpower to light up faces, whether they are a surprise on a special day or a token of apology. Interestingly, corporate gifting taps into this specific emotion and helps to forge genuine business connections. In the world of business, corporate gifting holds incredible value. It can craft an immediate emotional bond between […]
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Best Practices for Designing Promotional Products for Businesses

by Coastal Direct Promo
10,August,2023
Designing promotional products isn’t just about being creative. It demands meticulous planning and attention to detail to help the product stand out. As a business owner or marketer, taking the time to consider an item’s design when selecting corporate promotional products is time well spent. In order to get it right, understanding best practices for designing […]
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The Science Behind Promotional Products: How They Influence Consumer Behaviour

by Coastal Direct Promo
07,July,2023
In today’s highly competitive business landscape, companies are constantly seeking innovative ways to capture the attention of their target audience and build lasting brand connections. One strategy that has proven to be remarkably effective is the use of promotional products. In this blog, we explore the science behind promotional products and how they can influence […]
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Promotional Products – What Not to Do to Achieve Your Marketing Goals

by Coastal Direct Promo
07,June,2023
In today’s highly competitive business environment, it’s essential to stay ahead of the curve in terms of marketing strategies. Promotional products have proven to be a cost-effective and efficient way to increase brand awareness and customer engagement. However, not all promotional product campaigns are successful. In fact, some can be a waste of time and […]
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Five Promotional Products Trends to Watch in 2023

by Coastal Direct Promo
04,May,2023
Are you tired of spending your marketing budget on promotional products that no longer appeal to the target audience? It can be a frustrating experience, but fear not! We’ve done the hard work and have compiled a list of the top five trending categories for promotional products in 2023. By staying up-to-date with the latest […]
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The Power of Promotional Products: Why They Work

by Coastal Direct Promo
11,April,2023
Are those small promotional items you’re giving out actually making a difference? Well, the answer is a resounding YES! In fact, promotional products are still the most effective advertising form, even in today’s world of TV and digital marketing. According to a study, these trinkets pack a big punch, providing more than a 1:1 return on […]
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Your Ultimate Guide to Creating an Effective Onboarding Kit for New Staff

by Coastal Direct Promo
21,March,2023
You rarely get second chances to make good impressions, so making the first one count is important. It applies to a whole host of situations, and employee onboarding is not an exception. Did you know that the onboarding experience can make or break job satisfaction and the retention potential for new staff? Here are some […]
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Boosting Your Business Visibility with Branded Promotional Products on the Gold Coast

by Coastal Direct Promo
16,February,2023
In a market as highly competitive as today’s, it is crucial to distinguish yourself from the rest and leave a lasting impact on your potential clients, vendors, and employees. Branded promotional products and corporate gifts can help you achieve this objective, and Coastal Direct Promotional Products is here to assist you every step of the […]
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Four Marketing Psychology Principles to Drive Sales

by Coastal Direct Promo
16,February,2023
Knowing your target audience is one of the most critical aspects of implementing a successful marketing strategy. Learning their behaviour, habits and pain points empowers businesses to promote their products and services the right way. Many of the purchasing decisions consumers make are unconsciously driven. Identifying and implementing these drivers in marketing efforts can help […]
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Flexible & Reliable Branding Solutions

As a leader in expert branding solutions We get it! Our personal service make it easy for you to look good. From idea fulfilment, we make it happen and worry about the details so you don't have to. Trust our team with creating a unique branding solution for your company merchandise.
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Coastal Direct Promo is one of the most trusted names in Australia for promotional products, promotional merchandise, quality apparel, personalised logo branding solutions and personalised products for corporate and small business who want to build strong brand connections.
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